POL 337-343

On page 338 the book states that building were decorated with little to no ornamentation simply to create beauty with the use of form. Robert Venturi et al disagreed with creating designs that had functionality rather creating design for design's sake (339). This showed the importance of visual culture when sculptures like larger-than-life donuts, visual jokes and other creative designs were incorporated in ever day locations (339). This is important because I was recently in Moses Lake where I saw a meat butchering place in town and I saw two black "silhouette type" (cows without detail just the color black) on top of the roof. These cows may have no function except just being on the roof but it connects with the butchering place in which it create's a way for people to notice the little finishing touches places like these may have. Also driving by can be very interesting becuase I don't see cows on roofs of buildings very often.